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New research on technology adoption from Harvard Business School faculty on issues including the use of educational technology, effects of the increasing ubiquity of smartphones, and methods for increasing technology adoption.
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Metaverse Seoul: How One City Used Citizen Input to Pilot a Government-Run Metaverse

Re: Mitchell B. Weiss

In May 2022, the Seoul Metropolitan Government in Seoul, Korea launched the pilot of Metaverse Seoul, a virtual version of Seoul’s mayor’s office. As they worked towards building a broad, immersive, online government platform, they hoped to gain insights from citizens about everything from popular local tourist sites that could be experienced virtually to government services that could be delivered in the metaverse. But to do that, the team had to figure out how to solicit ideas from citizens and then determine which ideas to put to use. Professor Mitchell Weiss discusses their approach, as well as questions relating to his research on public entrepreneurship and what he calls “possibility government,” in his case, “Metaverse Seoul.”

Can Autonomous Vehicles Drive with Common Sense?

by Michael Blanding

Driverless vehicles could improve global health as much as the introduction of penicillin. But consumers won't trust the cars until they behave more like humans, argues Julian De Freitas. Open for comment; 0 Comments.

Entrepreneurs (Co-) Working in Close Proximity: Impacts on Technology Adoption and Startup Performance Outcomes

by Maria P. Roche, Alexander Oettl, and Christian Catalini

In one of the largest entrepreneurial co-working spaces in the United States, startups are influenced by peer startups within a distance of 20 meters. The associated advantages for learning and innovation could be lost using at-a-distance work arrangements.

Is a Pandemic the Best Time To Try Out a New Idea?

Re: Mitchell B. Weiss

Singapore's new nationwide, Bluetooth-based contact tracing program TraceTogether must overcome privacy issues to be effective. Would Singaporeans adopt TraceTogether? Professor Mitch Weiss discusses his new case study. Open for comment; 0 Comments.

Autonomous Vehicles Are Ready to Disrupt Society, Business—and You

Re: Elie Ofek & William R. Kerr

The rise of autonomous vehicles has enormous implications for business and society. Professors William R. Kerr and Elie Ofek explore the factors influencing their development and commercialization. Open for comment; 0 Comments.

10 Rules Entrepreneurs Need to Know Before Adopting AI

by Rocio Wu

Business leaders are just beginning to adopt artificial intelligence and machine learning into their operations. Rocio Wu offers insights into how entrepreneurs can start riding the wave. Open for comment; 0 Comments.

Rethinking Business Strategy in the Age of AI

by Dina Gerdeman

For the first time in 100 years, new technologies such as artificial intelligence are causing firms to rethink their competitive strategy and organizational structure, say Marco Iansiti and Karim R. Lakhani, authors of the new book Competing in the Age of AI. Open for comment; 0 Comments.

Don't Turn Your Marketing Function Over to AI Just Yet

by Kristen Senz

Lacking human insight, artificial intelligence will be limited when it comes to helping marketers open the black box of market prediction, says Tomomichi Amano. Open for comment; 0 Comments.

Field-Level Paradox and the Co-Evolution of an Entrepreneurial Vision

by Ryan Raffaelli and Richard DeJordy

Swiss watchmaking embodies the classic strategic paradox created by the introduction of new technology: the choice between resisting and defending, or embracing and prospecting. This paper offers a model for how fields and organizational leaders experiencing similar paradoxes can adapt to environmental change while still preserving valuable aspects of their past success.

The Internet of Things Needs a Business Model. Here It Is

by Michael Blanding

Companies have struggled to find the right opportunities for selling the Internet of Things. Rajiv Lal says that’s all about to change. Open for comment; 0 Comments.

Going Digital: Implications for Firm Value and Performance

by Wilbur Chen and Suraj Srinivasan

More and more nontechnology companies are adopting digital technologies like AI, data analytics, and machine learning. This study of the economic performance of nontech firms adopting new digital technologies finds a persistent future increase in valuation. However, investors only slowly incorporate the value implications of digital activities into prices. Nontech companies with senior executives with tech talent improve performance more than those without.

The IBM PC

by Carliss Y. Baldwin

The IBM PC was the first computer platform to be open by choice and not because of financial constraints. Initially, this openness kept IBM competitive. But IBM’s control over two strategic bottlenecks— standards embedded in the Basic Input Output System, and system integration and manufacturing of the computer itself—turned out to be weak.

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 6 The Value Structure of Technologies, Part 1: Mapping Functional Relationships

by Carliss Y. Baldwin

Technology shapes organizations by influencing the search for value—something that someone perceives as a good—in an economy made up of free agents. To understand the organizations that will develop and implement particular technologies we must first understand the technologies’ value structure, including three main issues that make it difficult to value technologies.

Developing Theory Using Machine Learning Methods

by Prithwiraj Choudhury, Ryan Allen, and Michael G. Endres

This paper provides a step-by-step roadmap for using machine learning (ML) techniques to explore novel and robust patterns in data. It introduces management researchers to a new use case for ML tools: building new theory from quantitative observational data. Open for comment; 0 Comments.

Ratcheting, Competition, and the Diffusion of Technological Change: The Case of Televisions Under an Energy Efficiency Program

by Tomomichi Amano and Hiroshi Ohashi

The diffusion of innovation in many markets is greatly influenced by the presence of policy intervention. Importantly, diffusion is further affected by the fact that firms often also have a say in affecting the implementation of policy. This analysis of the Japanese TV market suggests that firms may delay the introduction of more high quality products when there are across-the-board policy standards.

Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)

by Michael Blanding

Selling technology that is new to the market involves tricky tradeoffs around prospect targeting, channels, and tactics. Frank Cespedes makes the point with 3-D printers. Open for comment; 0 Comments.

Distance Still Matters in Business, Despite the Internet

by Sean Silverthorne

The internet makes distance less a problem for conducting business, but geography still matters in the digital age. Shane Greenstein explains why. Open for comment; 0 Comments.

Digital Innovation with High Costs of Entry: Evidence from Software-Driven Medical Devices

by Cirrus Foroughi and Ariel Dora Stern

Although technology shifts often allow new entrants to edge into a market, established firms seem to be maintaining leadership in the medical devices industry, where software integration is increasingly important.

Two Decades Later, is the 'New Economy' Finally Here?

by James Heskett

SUMMING UP Have recent advances in technology such as artificial intelligence ushered in (finally) the "new economy?" Not so fast, answer James Heskett's readers. Open for comment; 0 Comments.

Different Strokes for Different Folks: Experimental Evidence on Complementarities Between Human Capital and Machine Learning

by Prithwiraj Choudhury, Evan Starr, and Rajshree Agarwal

This study contributes to scholarship on how adoption of machine learning tools will shape knowledge worker productivity. Among its implications for managers, it suggests that complementarities between prior skills and technology will determine the productivity of workers using AI tools.